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Four bright spots in climate news in 2025

By December 24, 2025

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How each senator voted on legislation to end US government shutdown
By November 10, 2025

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Top US military adviser tours Caribbean as pressure on Venezuela deepens
By November 25, 2025

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Old and new challenges for the Human Rights Council as it turns 20
By June 20, 2026

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Are there talks to end the Iran war? Depends on which side you ask
By March 31, 2026

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Latest Trump-Zelensky Meeting Yields No Progress Toward a Cease-fire in Ukraine
By October 21, 2025

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Marketers know what improves paid media ROI, but underinvest in it
By July 18, 2026

Marketers know what improves paid media ROI, but underinvest in it { “@context”: “https://schema.org”, “@type”: “AnalysisNewsArticle”, “mainEntityOfPage”: { “@type”: “WebPage”, “@id”: “https://martech.org/marketers-know-what-improves-paid-media-roi-but-underinvest-in-it/” }, “headline”: “Marketers know what improves paid media ROI, but underinvest in it”, “description”: “An analytical exploration of the strategic mismatch between top-of-funnel ad spend and conversion rate optimization budgets. The article examines…

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